The Remediation & Improvement of Digital Signage Content for Multinational Professional Services Firm
With an increased need to produce engaging content for internal staff and external client's alike, and to make use of digital signage systems that currently show stagnant, stale content, CTS was engaged by a multinational professional services firm to explore “The Art of the Possible” and consult on the unification of its digital signage content strategy to integrate:
- Smart building technology
- News
- Dashboard Metrics
- Announcements & Emergency Notifications
- Wayfinding
Into a cohesive visual experience that is engaging and captivating for all viewers.
An audit of existing digital signage was conducted followed by workshops with key stakeholders to determine IT security risks,existing content, existing technology and resourcing gaps. Digital signage and content creation trends were benchmarked and concept content design layouts were created.
“(Client) has undertaken numerous National AV Projects that have resulted in successful deliveries by the expertise & professionalism that CTS AV services offer”
Client under NDA
The dynamic and thought-provoking content management system streamlinedprocesses for the client and created an improvement in online presence andengagement as staff were inspired to move through the physical space.